Hi I'm Eden - I help people converting their ideas into workable and easy to use products.

My journey as a User Experience practitioner began in 2003 during my first startup.

It was fun, challenge, tough, stress, joy, tire, and rewarding all in one package. Beside my startup, I have also wore various hats and roles like Information Architect, Digital Project Manager, UX/UI Manager, Digital Head, Acting Product Owner, etc. Beneath those job titles, I work on the same level as everyone in the team. I lead by responsibilities and not by the job title. Throughout my career, I have contributed to many projects in different sizes. Most of the projects were executed smoothly with great support from team effort. So what exactly do I do for living as a UX professional? The answer is I help people converting their ideas into workable products. It is like creating value from air. How? I can show you how to do it.

  1. I talk to people to understand their ideas and thoughts.
  2. I help to convert their ideas into a readable and easy to understand user journey flow.
  3. I will then convert the user journey flow into wireframes that match the whole user journey stories.
  4. Once those wireframes are ready, I will present them to the product owner as a form of proof of concept: further exchanging ideas, recommendations, and best practices.
  5. I will push the proof of concept further by creating cross devices prototyping, which allows users to experience the actual user flow.
  6. I will collect users' feedback and prototype interaction through observation.
  7. I will present those collected feedback and refined prototype one final round before handing work to the design and developer team.

It may look like a long process, but the efforts are 100% worth it in the long run. It will save you cost and development time in the future. I know you will agree with me if you had shared a similar experience as mine. As for project methodology, I tend to use different methods depending on situations, sometime I will interchange between Waterfall, Agile, Kanban, and Scrum to smoothen the overall process.

Coming together is a beginning. Keeping together is progress. Working together is success. - Henry Ford